Course reserves for Advertising and Marketing Communications
- Term: Feb Intake
- Department: Undergraduate-IBM
- Course number: DSMM40003
- Section: L4
- Instructors:
Title | Author | Item type | Location | Collection | Call number | Copy number | Status | Date due | Notes | Link |
---|---|---|---|---|---|---|---|---|---|---|
Advertising and promotion : an integrated marketing communications perspective / | Belch, George E. | Red | APIIT City Library(CL) Marketing Communication(MKC):Shelf @ CL (43d-43j) |
BOOK | 659.1 BEL | 1 | Available | Record URL |